I finally finished my crash course on how to make millions blogging… and I think I may have to pass. I am all good with learning how to optimize my keywords and learning to professionalize, but my enthusiam started going flat when I tried to “define my product”.
My entire blog focus is supposed to reflect my purpose, I learned, and shoot me to the top of the Google ladder of success. But what is my blog’s purpose?
I do like to write about the environment, saving money and making money. But I also like to share interesting skills I’ve learned about, share stories of people I’ve met and talk about causes that are important to the people I care about. There’s not really a theme there, or a product. According to my recent blog studies, there’s no chance for me to be a blogionaire with that.
Some important things became clear to me as I was trying to find ‘my brand’. The first realization was that I remembered why I originally started this blog. It was simply a place for me to keep in touch with everyone I care about, and share interesting things I learned. At the risk of sounding cliche, I wanted to do what I could to make the world a better place.
I don’t want what I write to be ruled by keywords and search engine optimization. I want it to be inspired. The internet already has plenty of sites full of advertisements. I’d like to make my little corner of the world someplace that gives more then it takes. I don’t regret the month of study. It was a challenging, crazy month, and I learned all kinds of new things, but now I think it’s time to get back to basics… and building friends, not traffic.