Johnny Depp reads End of Mae?!?

Johnny Depp reads End of MaeDoes Johnny Depp read End of Mae? No, obviously this is a joke but I got your attention, didn’t I? And that, my friends, is the point of creative marketing.

I wish I could say I thought of the idea to spoof someone notable reading my books but I have to give credit to Cheryl Kaye Tardif who got the idea from Christopher Rice. I posted their famous fan pics at the bottom of this post.

As far as viral marketing goes, these are genius.  They are free, take a little bit of work with Photoshop, Gimp or what have you and definitely get noticed.  I’d suggest picking a celebrity/publicc figure that emulates your book.  End of Mae is dark and unexpected with a sense of humor.  Accordingly, I chose Johnny Depp to ‘represent’ my book.

Also, remember that you are trying for the unexpected.  Naked skin, crazy hair and odd situations attract the eye, and get your message noticed.  Finally, have fun and remember it’s a joke.  Trying to make people think Johnny Depp really reads my work and getting found out as a fraud later is definitely not the image I want to play.  Attract attention, but be truthful.

That’s about it.  A simple idea with a lot of milege.  Kudos to Christopher Rice and Cheryl Kaye Tardiff!  Now, go have fun celebrity shopping and creating your own famous fans ;D

Fake reads Cheryl Kaye TardiffFake Reads Christopher Rice

About Angela Yuriko Smith

Angela Yuriko Smith is an American poet, publisher, and author with over 20 years of experience in newspaper journalism. She co-publishes Space and Time magazine with author husband Ryan Aussie Smith. For more information visit
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